Volume 13, Issue 4 (April 2026), Pages: 231-239

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 Original Research Paper

The impact of digital technology on MSME performance: A Rasch Jakpreneur study in Indonesia

 Author(s): 

Suyono Thamrin ^1, *, Tuty Sariwulan ², M. Calvin Capnary ³, Yaya Jakaria ³

 Affiliation(s):

¹Faculty of Defense Management, Defense University, Bogor, Indonesia
²Faculty of Economics and Business, State University of Jakarta, Jakarta, Indonesia
³Faculty of Management and Business, Binus University, Jakarta, Indonesia

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 * Corresponding Author. 

   Corresponding author's ORCID profile:  https://orcid.org/0000-0002-8881-7677

 Digital Object Identifier (DOI)

 
https://doi.org/10.21833/ijaas.2026.04.023

 Abstract

The aim of this study is to examine the relationship between digital technology use and business performance among micro, small, and medium enterprises (MSMEs) participating in the Jakpreneur program in Jakarta (n = 200). A 30-item instrument was calibrated using the Rasch model and demonstrated high measurement precision, with strong person reliability (0.94) and item reliability (0.95). The person–item map revealed under-targeting at higher ability levels, indicating a ceiling effect and the need for more difficult items. Ordinary least squares regression analysis showed that digital technology use has a strong and statistically significant effect on business performance (B = 0.741, SE = 0.030, β = 0.866, t(198) = 24.424, p < 0.001), explaining 75.1% of the variance in performance (R² = 0.751; adjusted R² = 0.750). These findings highlight the importance of strengthening digital capabilities, from basic to advanced levels, in performance improvement strategies for urban MSMEs. Methodologically, expanding the item bank with higher-difficulty items is necessary to improve measurement targeting and maintain validity as respondents’ competencies increase. The main limitations of this study are its cross-sectional design and purposive sampling; future research should adopt longitudinal designs and include differential item functioning analyses across sectors and income groups.

 © 2026 The Authors. Published by IASE.

 This is an open access article under the CC BY-NC-ND license (https://creativecommons.org/licenses/by-nc-nd/4.0/).

 Keywords

Digital technology use, Business performance, MSMEs, Rasch measurement, Jakarta MSMEs

 Article history

Received 9 September 2025, Received in revised form 15 January 2026, Accepted 26 April 2026

 Acknowledgment

No Acknowledgment. 

 Compliance with ethical standards

 Ethical considerations:

The study involved voluntary participation with informed consent, anonymity, and confidentiality ensured. No personal identifiers were collected, and the research posed minimal risk to participants. 

 Citation:

Thamrin S, Sariwulan T, Capnary MC, and Jakaria Y (2026). The impact of digital technology on MSME performance: A Rasch Jakpreneur study in Indonesia. International Journal of Advanced and Applied Sciences, 13(4): 231-239

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